Enford Hotel Privacy Policy

Enford Hotel, operated by Jungwon Industrial Co., Ltd. (hereinafter “Hotel”), takes the privacy of customers using the website www.enfordhotels.com (hereinafter “Website”) very seriously and strives to protect all personal information provided by customers.

The Hotel complies with the Personal Information Protection Act, the Act on Promotion of Information and Communications Network Utilization and Information Protection, and related laws and regulations including the guidelines established by the Ministry of Information and Communication.

1. Scope and Methods of Personal Information Collection

1) Scope of Personal Information Collection

The hotel collects only the minimum personal information necessary for customer service and only from adults aged 19 and over.
Optional fields do not restrict service use if left unfilled.
Sensitive personal information such as race, ethnicity, political opinions, criminal records, health status, and sexual life are not collected.

2) Methods of Collection

• Via the hotel website, written forms, telephone/fax, email with consent procedures.

• Information automatically collected during service use such as consultation history, payment records, and usage logs.

2. Purpose of Personal Information Collection and Use

Collected personal information is used only for the following purposes:

• Identification and verification of members

• Service notifications, updates on terms, complaints handling

• Marketing and promotions through SMS, email, direct mail, and telemarketing

• Other service provision purposes explicitly stated at collection

3. Consent to Personal Information Collection

Consent is obtained legally through membership registration or agreement to terms and privacy policies online or onsite. Consent is presumed when the customer agrees verbally or by clicking “I agree.”

4. Use and Provision of Personal Information to Third Parties

Personal information is not used beyond the stated purposes or provided to third parties without prior consent, except in cases such as:

• Member management

• With explicit consent

• Legal obligations or governmental requests

• When necessary to protect life, body, or property in emergencies

• Statistical or academic research in anonymized form

• Execution of international agreements

• Criminal investigation or judicial proceedings

• Other cases legally allowed or required

The hotel restricts the use and ensures safety measures for any shared data.

5. Retention and Destruction of Personal Information

Personal data is destroyed promptly after its collection purpose is fulfilled in accordance with internal policies and legal retention requirements.
Destruction methods include shredding paper documents and secure deletion of electronic files.

6. Delegation of Personal Information Processing

Some tasks, such as PMS management and website operations, are outsourced to contracted companies that are supervised to prevent misuse of personal data.

7. Automatic Data Collection Devices and Opt-Out

The website uses cookies to analyze visitor patterns and provide customized services.
Users can adjust browser settings to refuse cookies but this may limit service availability.

8. Links to Other Websites

The hotel is not responsible for external websites linked from its site and advises users to review each site’s privacy policy.

9. Rights of Data Subjects and Exercising Them

Users may request access, correction, deletion, or suspension of their personal data under the law, subject to legal restrictions.
Requests must be accompanied by proof of identity and can be made via written, email, or fax channels. The hotel will respond promptly.

10. Customer Feedback and Privacy Officer

A channel is provided for customer feedback and complaints related to privacy, with the designated Privacy Officer:

• Name: Eunseok Kim, General Manager

• Contact: 043-290-1100

11. Security Measures

The hotel employs technical, administrative, and physical measures to protect personal data, including:

• Access control and intrusion prevention

• Retention of access logs for at least six months

• Encryption of sensitive data

• Minimizing personnel with data access and providing training

• Installation and regular updating of security software

• Physical security and access controls for data storage areas

12. Remedies for Privacy Violations

Data subjects may contact the following for help with privacy breaches:

• Personal Information Infringement Report Center: privacy.kisa.or.kr / 118

• Personal Information Dispute Mediation Committee: www.kopico.go.kr

• Supreme Prosecutors’ Office Cybercrime Unit: 1301 / www.spo.go.kr

• National Police Agency Cyber Safety Bureau: 182 / ecrm.police.go.kr

13. Changes to Privacy Policy

This policy was updated on March 1, 2025, and future changes will be announced at least seven days in advance on the website in response to government policies, legal changes, or security technologies.